Color psychology

Symbolism and language of color

Symbolism and language of color

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Content
  1. What?
  2. Meaning of flowers in different countries
  3. The use of symbols
  4. How to combine shades?

Over time, humanity has learned to use various non-verbal movements and signs in order to, without words, reveal its intentions and feelings to others. For example, everyone knows that there is a sign language, views. But the most interesting is the language of color. With the help of various shades, people can now communicate with each other and express their thoughts.

What?

Goethe was one of the first to say that color language can have a definite effect on the human psyche. He divided the different shades into positive, negative and neutral. Later, Hermann Golts found out that the main colors for our everyday perception are red, green and blue. By mixing these colors differently, different shades are obtained.

They can also be used to understand without words what is being said.

The history of the language of color is quite confusing, but one thing is clear - through observation and sampling, people learned to use color gamuts to express their inner world in colors.

The death of a loved one is a terrible incident in a person’s life. And how to show your grief so that everyone understood it at once? Dress in black or white clothes. Some peoples associate white with the color of the shroud.in which the dead were wrapped. He is a guide to the other world. For others, white is happiness.and black is associated with hell and the grave.

People chose these particular tones to express feelings of grief, since black and white do not express anything - these are the colors of emptiness.

White color is the basis for something to depict on it, and the color of the night can drown out all shades.

Each color is able to tell others about a lot. For example, tell a secret or, on the contrary, create it.

  • Black and white say that a person suffers. Wearing clothes of similar shades, he fences off from the outside world and is alone with his thoughts. Nobody will tell a funny story to someone who is dressed from head to toe in mourning. However, the black color can still say that the person who prefers it is kind of refined and rather refined. But the snow-white shades are chosen by people gifted, sensual, gentle and clean.
  • Red color scheme is considered a symbol of love experiences and life itself., as in the person red blood flows. True, he is also considered a symbol of revenge and anger. Probably, this is because the result of these feelings can be the shedding of human blood.
  • Yellow also has a dual basis. For example, it refers to the colors of the sun, joy and wealth. At the same time, yellow shades can mean hatred, disease, disgust. And this color symbolizes separation.
  • Green means peace and quiet. It can be counted among the shades that cause appetite and good mood. Almost the same information carries a light green tint. A dark green speaks of fertility and hope for the future. The color of grass and spring leaves always causes only positive emotions.
  • Celestials associate with blue. It is designated as the favorite tone of the Virgin. Very often they are decorated with temples.
  • The color of infinity is blue. Blue is also a symbol of loyalty, peace.
  • Violet is associated with higher powers, as well as with the luxury and dignity of man. It is used in various magical rites that contribute to the attraction of wealth.
  • A rather majestic color is purple. He is preferred by high-ranking and wealthy persons.
  • Orange attracts a festive mood, joy, warmth of summer days.
  • Pink shade prefer girls with very vulnerable psyche. The color of roses symbolizes elegance and sophistication.

Our contemporaries not only continued the traditions of their ancestors, but also improved them. They learned to use the language of color in the advertising business. This did not happen without the participation of such a science as psychology. Using special tricks Marketers use different shades to:

  • the buyer could understand the very essence of the product or service;
  • to attract the attention of the consumer of a product;
  • the philistine well remembered colorful advertising;
  • select the necessary information;
  • cause positive emotions;
  • emphasize certain properties of the proposed product or service.

Meaning of flowers in different countries

Many nations have developed a completely contradictory attitude towards color schemes. Such diverse views have arisen as a result of religious movements.

Christians the color of the night speaks of mourning. Muslims everything happens the other way around. White color is associated with the burial of the deceased. Also, white color indicates death and unhappiness in the cultures of China, India, and Japan.

In Russia, whitish gamuts have a double meaning. On the one hand, snow-white shades indicate something light, clean. White pigeons are released at weddings in the sky so that the life of the newlyweds will be successful. At the same time, the white dove of the Slavs is a symbol of someone's sudden and sudden death.

For all nations, white color indicates the capitulation of one of the belligerents. There is even such an expression “hang a white flag”. And this has its own explanation. When a snow-white cloth appears over the camp of the enemy, his opponents understand that hostilities must be stopped.

The white surface is clean and ready to apply new paints. And in a relationship, this means a reboot.

As you can see, humanity has long and quite actively used the language of color.

Each shade can give a lot more information than eloquent words. Color schemes operate at a subconscious level. And it is much more effective.

Peoples of the Far East associate red shades with life, love, the birth of children. Chinese girls they wear red or crimson on the wedding (crimson has the same meaning as red) dresses as a symbol of health and endurance. In India red is the color of purity and decency. Australian aborigines believe that red color symbolizes the house and the earth.

However for other people blood paint means something dishonorable and nasty. That is what the Europeans think. In South Africa and Egypt, this color indicates mourning and grief.

Same red color in Japan It has a different symbolic meaning - it is the color of danger and terror in the same way as in the United States and in China. Scarlet color for the Japanese means an angry state. In France It is preferred by aristocrats.

Another shade of red - cherry. Him used in such Eastern practices, such as Feng Shui. The study of this science is unthinkable without sakura (Japanese cherry). The result is flowering of sakura fruit. And they just have a red or cherry color scheme.

Blue colour very close to red. When they are mixed, different shades are obtained, including purple. In the West, it is ranked as a symbol of unity, freedom and progress. Europeans consider blue to be divine.

Take for example yellow and gold colors. Everyone who looks at them understands that they mean sun and summer. IN USA so paint the cars used in taxis, because there these shades indicate swiftness and speed. In China the same tones are used to denote household items of the imperial family. In many magical practices, gold or yellow is considered a symbol of wealth and well-being.

To get Orange color, you need to mix yellow and red. Maybe that’s why it symbolically means harvesting and success in European countries. In Ireland it is associated with Protestantism, and in India orange is considered a sacred color.

Purple in Greek and Roman Antiquity considered the most majestic shade. In the Iliad, all notable people must wear a purple belt. Roman poet Virgil preferred to use purple with great pleasure, unlike Homer. Only emperors could afford to wear such a shade. They wrote in purple ink and surrounded themselves with things of that color.

Fuchsia helps to gain independence. Coral color should not be confused with pink or red. This is a special shade that symbolizes something completely new and unusual. It is associated with the rebirth of a person who seeks to improve his life.

Silver color - a symbol of coldness and arrogance. He can free from stiffness and cuts. The one who wears it is a dreamer. It is a shade of free and courageous people.

Lavender - This is one of the shades that are close to purple. It is usually associated with the other world and magic.

Gray shades prefer those who love freedom. However, psychologists say that those who are on the verge of collapse are not giving up on gray. And here it all depends on the particular case.

Emerald color famous for its transparency and special ebb. This is how it differs from the green color, which all people associate with summer, good mood and hopes for the future.

Each color has a certain effect on a person. Peach Pastel able to calm and give confidence. Therefore, it is chosen by those who need protection.

Redhead - this is a flashy shade. It is associated with cunning and deceit. In Russian folk tales, the fox who personified deception and trick, called "redhead." And it became clear to everyone about what or whom it was about. Therefore, the color speaks for itself.

The use of symbols

If different colors can convey the mood or thoughts that a person wants to convey to the whole world, then they can be used to express their feelings. In this case, you will not need to say something and explain. Devoted people will understand and appreciate your knowledge.

We will not repeat the values ​​of such colors as black and white. Everyone knows about their destination without exception. But on the discussion of other color shades it is worth to stop and consider this issue in more detail.

If you want to tell everyone around you that you are a very passionate kind, then you should often use red and its many shades in your wardrobe.

It all depends on your character and temperament. No one can resist the charm of a woman in a red evening dress. And a man who appeared in public in cherry suit, will cause a genuine interest in all, without exception. It will happen because the human brain will unconsciously respond to such a frank color.

Purple or Lilac cause no less excitement. These shades are considered magical. We are all connected with the cosmos and everything related to it causes a certain reaction in a person at the unconscious level.

Yellow Kohlerwill undoubtedly attract the views of onlookers. People used to look at the sun and bask in its rays. What is associated with the color of solar energy, initially causes a person positive emotions. From here there will be also such attention to your person.

Pink color should wear girls who want to find a patron and protection. With these clothes they will give impetus to any gentleman, so that he began to take action to win their hearts.

Clothes with a golden sheen will show your desire to achieve wealth. You like luxury and you are a fairly well-off man. Just do not overdo it in this regard. An excess of golden hues and gilding can tell more about your bad taste, than that you are a high-flying bird.

Silvery shades, of course, will be quieter than gold. But with them also need to be careful. Silver color is able to reflect all bad emotions. If there are many reflective surfaces in the house, any negative energy will be able to fly through the house from one object to another until it finds one who lets it in. This is not the case with silver clothes that will protect you from any evil eye.

Green shades can be used by everyone and everywhere. From them the eyes do not get tired, and the mood rises.

The interior with greenery will contribute to the well-being of the family, and the dress worn on the occasion of the celebration will guarantee a positive attitude towards you.

Blue paint in clothes would be appropriate when you go to a children's party. They calm and tune in a positive way. In this outfit you can feel comfortable in a company where you need to show your restraint and education.

Blue is much more aggressive than blue. Suit or dress of this tone can not be overlooked in the crowd. And this means that you will become the highlight of the program and the center of universal attention.

Only Do not use a large amount of blue in the interior. His eyes are very tired. You just need to dilute it with light tones, and then the situation in the house will be cozy and harmonious.

How to combine shades?

Designers have long understood that the interior becomes much richer and more interesting if different color schemes intertwine in it. The main thing that they were chosen correctly. The same thing happens in clothes. Fashion designers have noticed that the combined dress, where several colors are combined, always attracts the eye.

    It is important not to make a mistake and not to cause a smile behind your back. It is necessary to feel the color palette, or rather, the correctness of the combination of its tones.

    So, consider this question in more detail.

    • Let's start with the classic white. It is appropriate everywhere and always, as it is neutral. But he has very beneficial combinations. White is best in harmony with red, black and blue.
    • The gray shade is pretty neutral therefore, red, pink, blue, violet and another unusual fuchsia color will suit him.
    • Nice olive It is combined with orange color, soft brown and classic brown colors.
    • Beige "Friends" with the classic brown, blue, emerald green and red.
    • Shades of red would be appropriate with yellow, green, blue tones.
    • Turquoise beautiful in combination with cherry red, fuchsia, yellow and brown.
    • Cherry color "Gets on" with sandy, yellow, light orange tones.
    • With yellow and silver electric color will be combined.
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    Information provided for reference purposes. Do not self-medicate. For health, always consult a specialist.

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